Wednesday, February 15, 2017

Trump's brand

Robert Reich

Trump makes most of his money off his brand. Which is why China’s expected decision today – to grant him the rights to his name in China – is a giant shift in fortune for the Trump brand, which includes 49 pending trademark applications in China (all made during his campaign) plus other Trump trademarks China hasn’t before recognized.

It’s a gold mine for Trump.

And another YUGE conflict of interest. Richard Painter, chief White House ethics lawyer under President George W. Bush, calls the situation “highly improper.” Since foreign governments know Trump cares deeply about his family’s business, Painter says, “they will give him what he wants and they will expect stuff in return.”

Trump is shameless. But the word "shameless" doesn't really do justice to his brazen indifference to public opinion and law. What would be a better word?


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