As Spock would tell us, it still isn't logical.

People See Jesus in Grilled Cheese Because They Want Justice (Click here to read more)

Hazel Cills

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When people see significant, often religious imagery in everyday images, from grilled cheese to their dog's butt, it's called "pareidolia." But as for exactly why people see divine figures like Jesus in things like potato chips and other ordinary objects, a recent study in the journal cognition says it is due to a phenomenon called "the moral pop-out effect." 

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What this pop-out effect theory states is that when moral concerns are on your brain or bad things are happening to you, such as a family member being ill, you're more likely to perceive the world in a way that re-dresses injustice. 

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In the New York Times article on the phenomenon, the effect is compared to when you feel hungry. When you're hungry, you're apt to focus on the food around you. Smells and pictures of food "pop out" at you on the street. When you're looking for guidance related to the problems in your life, signs of salvation and morality pop out at you. So the reason you see Jesus in your potato chip is because your brain is sort of hoping to see Jesus in that potato chip.